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Myanmar

Cultural Considerations in Business

Discover how cultural norms impact business and employment in Myanmar

Communication styles in the workplace

Understanding communication styles is crucial for navigating the professional landscape in Myanmar. Here are some key aspects to consider:

Indirectness

In Myanmar culture, there is a strong emphasis on politeness and respect for hierarchy. Direct confrontation is generally avoided. Building strong relationships is essential before delivering potentially critical feedback. This can involve casual conversations and social gatherings outside of work. Public criticism can be embarrassing for both parties, so it's better to opt for private, constructive feedback to preserve everyone's dignity.

In Edward Hall's framework, Myanmar falls into the "high-context" category. Communication relies heavily on shared context and non-verbal cues, with less need for explicitness.

Formality

Workplaces in Myanmar have a strong hierarchical structure. Communication style reflects this, with more formality used when addressing superiors. Titles and honorifics are used extensively. Understanding proper usage demonstrates respect for colleagues and superiors. Formal language is used in written communication and presentations. However, informal greetings and casual conversation are common among colleagues.

Business meetings often begin with social chit-chat to establish rapport before diving into work matters. Agendas are followed, but may be flexible to allow for relationship-building conversations.

Non-Verbal Cues

Non-verbal cues are crucial in Myanmar communication. Body language, facial expressions, and silence all convey meaning. Physical gestures like bowing or maintaining distance show respect for superiors. Smiling is common in Myanmar culture, but it doesn't always indicate agreement. Pay attention to the context.

Negotiation practices

In Myanmar, negotiation is viewed as an opportunity to build long-term partnerships rather than just securing a single deal. Trust and rapport are paramount, and the process is often relationship-oriented. Direct confrontation is avoided, with negotiators preferring to use subtle cues or stories to convey their messages. Patience is key, as negotiations can be lengthy, often requiring multiple meetings to reach a consensus.

Cultural Norms in Negotiation

Public disagreements or appearing overly assertive can be seen as disrespectful in Myanmar. The focus is on finding win-win solutions that preserve everyone's honor. Seniority plays a significant role in negotiations, often involving key decision-makers who may not be present at all meetings.

Negotiation Strategies

Negotiations in Myanmar progress incrementally, with each meeting building on the previous one. It's not a quick process, so don't expect immediate resolution. The focus is on highlighting the long-term benefits of the deal for both parties, appealing to the desire for a strong partnership. Flexibility is also crucial, so be prepared to adjust your initial offer and find common ground.

Cultural Influences on Negotiation

Gift-giving is a common practice in Myanmar, often seen at the first meeting as a token of appreciation, demonstrating respect and goodwill. Non-verbal communication is also important, with attention paid to body language and facial expressions. Silence can be used strategically during negotiations.

Understanding hierarchical structures

Myanmar's business landscape is characterized by distinct hierarchical structures that influence decision-making, team dynamics, and leadership styles. These structures are often tall, with multiple layers of management and clear distinctions between superior and subordinate roles. Authority is centralized at the top, with major decisions typically made by senior leaders and limited input from lower levels. Employees demonstrate deference to superiors, who are seen as figures deserving respect due to their age and experience.

Prevalent Structures

  • Tall Hierarchies: Myanmar businesses often have multiple layers of management, with clear distinctions between superior and subordinate roles.
  • Centralized Decision-Making: Authority is concentrated at the top. Major decisions are typically made by senior leaders with limited input from lower levels.
  • Respect for Authority: Employees demonstrate deference to superiors, who are seen as figures deserving respect due to their age and experience.

Cultural Analysis

  • Power Distance: Myanmar is high on power distance, indicating a strong cultural acceptance of hierarchical structures.
  • Collectivism: Collectivism emphasizes group harmony and achieving goals for the collective good. This reinforces the hierarchical structure, where individuals prioritize the decisions of superiors.

Impact on Decision-Making

  • Slower Process: The need for approval from multiple levels can slow down decision-making.
  • Limited Innovation: Lower-level employees may be hesitant to propose new ideas that deviate from established norms.

Team Dynamics

  • Limited Collaboration: Teamwork often involves following instructions rather than brainstorming or collaborative problem-solving.
  • Emphasis on Individual Performance: Evaluation may focus on individual achievements within one's designated role rather than team accomplishments.

Management Theories

  • Performance Orientation: Performance orientation is a weaker dimension in Myanmar's workplace culture. This can hinder the focus on team-based performance within hierarchies.

Leadership Styles

  • Paternalistic Leadership: Leaders may adopt a paternalistic style, acting as mentors and providers for their subordinates.
  • Focus on Harmony: Maintaining group harmony is a key leadership priority. Leaders may prioritize consensus building over assertiveness.

Holidays and observances affecting business operations

Myanmar is a country with a rich cultural heritage, which is reflected in its numerous holidays and observances. These events can significantly impact business operations, and it's important to understand their cultural and legal significance.

Statutory Holidays

Union Day (February 1st): This day marks the formation of the first trade union in Myanmar. By law, businesses are typically closed.

Workers' Day (May 1st): This day celebrates International Workers' Day. Businesses are legally required to close.

Full Moon of Tabaung (usually in February/March): This holiday celebrates the arrival of Buddha's relics in Bagan. Many businesses close or operate with reduced hours to allow employees to participate in religious observances.

Armed Forces Day (March 27th): This day honors the Myanmar Armed Forces. Government offices and some businesses may close.

Thingyan (Water Festival) (usually in April): This is a lively, multi-day festival marking the Burmese New Year. Businesses close for the duration, typically 3-4 days.

These holidays reflect Myanmar's Buddhist heritage and respect for workers' rights. Thingyan, in particular, holds immense cultural importance, with water symbolizing the washing away of sins from the past year.

Regional Observances

Taunggyi Tazaungdaing Festival (October/November): This festival celebrates the Tazaungdaing light festival in Taunggyi, Shan State. Businesses in Taunggyi may have reduced hours.

Kawkathaung Balloon Festival (November): This event celebrates a vibrant hot air balloon festival in Kawthaung. Businesses in Kawthaung may have adjusted schedules.

The impact of these regional observances varies depending on location and industry. However, businesses in specific regions might have reduced hours or closures during these festivals.

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